Our Team

Driving meaningful change

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Justin Smith

Business Development and Strategic Direction

CEO and co-founder of Futr Management, brings a distinguished legacy of entrepreneurial achievement to the organization. His remarkable career trajectory spans over three decades and across industries as diverse as hospitality, housing, cannabis processing, and hemp cultivation. Justin’s unique blend of strategic acumen and operational savvy sets the course for Futr Management’s future growth and success.

Strategic Planning
90
Team Building
80
Marketing
70
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Greg Christie

Cultivation and Product Development

As Chief Cultivation Officer and Co-Founder of Futr Management, Greg Christie stands at the forefront of sustainable Hemp Cultivation and progressive Product Development. An industry vanguard, Greg’s expertise in large-scale Hemp and Cannabis operations encompasses strict adherence to Good Agricultural Production Practices (GACP) and Good Production Practices (GPP), setting a benchmark of excellence and reliability for Futr Management.

Development
90
Design
80
Marketing
70
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Richard Brunette

Chief Business Development Officer

Richard’s 30 plus years as a business advisor & Capital market strategist guiding boards of directors & senior officers through the capital formation stage & business development stage in turn creating greater value for both private and public companies.

He has help many corporations achieving there short and long term goals with his skills in Strategic Planning · Marketing Strategies Negotiations & Licensing/Joint Ventures

Development
90
Design
80
Marketing
70
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Muneesh Sharma, MBA

Corporate Development and Government Relations

Our esteemed Chief Corporate Development Officer, boasts a wide-ranging career trajectory marked by impactful positions. Serving as the Director of iconic shopping and dining districts, a respected lobbyist for BC’s commercial real estate industry, and Public Affairs Manager for BC’s most substantial cultural institution, his influence is palpable across numerous sectors.

Development
90
Design
80
Marketing
70
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Cris Felipe-Alves, PHD

Research and Development Director

Our Research and Development Director, is an internationally recognized expert in the field of hemp genetics and molecular biology. With proficiency in English, Portuguese, and Japanese, Dr. Cris’s global influence extends beyond language barriers, transcending borders to drive advancements in hemp for phytoremediation research.

Development
90
Design
80
Marketing
70
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Nick Heron

Sales and Market Expansion

As one of the Co-Founders, sales maestro Nick Heron is a quintessential force in Futr Management, driving an aggressive growth trajectory in the rapidly evolving Hemp and Cannabis sectors. His refined expertise, spanning Canada to South Africa, has cemented his reputation as a relentless achiever and an industry titan.

Development
90
Design
80
Marketing
70

Mackenzie Doyle

Compliance and Licensing

As one of the leading authorities in cannabis and hemp regulatory compliance, Mackenzie Doyle lends her unmatched expertise to Futr Management. She has guided many Canadian commercial cannabis license holders through the intricacies of Health Canada’s stringent licensing requirements, solidifying her reputation as an industry leader.

Compliance Management
90
Communication Skills
90
Project Management
80
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Marshall Anselmo

Brand Development and Digital Strategy

Embarking on his journey as the Director of Brand Development and Digital Strategy Implementation, Marshall Anselmo is the designated architect of Futr Management’s forthcoming digital evolution. His ambitious strategies aim to not just broaden our reach but to personalize our audience’s interaction with Futr Management.

Development
90
Design
80
Marketing
70
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Michael Smillie

Advanced Project Management

Michael  is an adept project manager with a profound understanding of the hemp and cannabis sectors, making him a critical asset to the Futr Management team. His rigorous attention to detail and innovative operational strategies have been instrumental in designing GPP (Good Production Practice) and EU-GMP (European Union – Good Manufacturing Practice) compliant floor plans for cannabis processing facilities, both in Canada and internationally.

Development
90
Design
80
Marketing
70
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Upneet Bassi

Educational Programming and Compliance Training

Upneet’s study and work in environmental science and public administration has prepared her for the critical task of teaching complex phytoremediation processes. In her role, Upneet concentrates on the precise translation of scientific procedures into accessible educational programs. These programs enable team members, regardless of their educational background, to understand, carry out, and meticulously document vital phytoremediation processes, ensuring the integrity of our data and the success of our large-scale operations.

Development
90
Design
80
Marketing
70